Published On: Thu, May 25th, 2017

Forevermark has inscribed 2 million diamonds

De Beers' diamonds

De Beers’ diamonds

JOHANNESBURG, (CAJ News) – THE Forevermark diamond brand has inscribed its 2 millionth diamond, a 3.48 carat round brilliant bearing the unique inscription of ‘2,000,000’.
The diamond was mined, cut and polished in Namibia and inscribed at the Forevermark Diamond Institute in Surat, India.
It will be set in a piece of jewellery at the Forevermark Design and Innovation Centre in Milan, Italy.
The design will be worked on by the 2015 runner-up of De Beers Group’s Shining Light Awards, Louise Kriek, from South Africa, under the Forevermark design team, as part of a three-month internship at Forevermark in Milan.
The milestone follows the announcement in February of Forevermark being available in more than 2 000 retail outlets worldwide.
“The 2 millionth inscription reflects the continued growth of the
Forevermark brand, which has gone from strength-to-strength since launching nine years ago,” said Stephen Lussier, CEO of Forevermark.
De Beers launched Forevermark in 2008.
CAJ News

Featured Video